Case 1:
A public organization for delivering business lisence has 105 employees. The daily numbers of consumers it serves are fluctuative, Monday – Wednesday there are about 300 consumers in average but the visitors tend to decrease on Thursday and Friday, it reachs only 50 to 60 peoples.
The vision and mission statements are clearly stated: We provide good, cheap, and quick services. Yet the research team from a reputable university in this city finds out that vision and mission don’t work well. Consumers are not satisfied due to bad service: delayed service, extra charge, bad manner behavior of employees (unsymphaty).
For the following year, the office propose bigger budget than previous one. The increase of allocation will be addressed to build new counters, hiring new employees, and providing incentive for employees in order to prevent them from demanding illegal fees.
Please you analyze the performance of this organization in term of efficiency and effectiveness.
Please you analyze the performance of this organization in term of efficiency and effectiveness from Case 1.
Answer :
The concept of the real effectiveness is a broad concept, covering a variety of factors both inside and outside the organization. The concept of effectiveness is by experts there is no uniformity of views, and in this case because the point of view the approach undertaken by different disciplines, so that gave birth to a different concept in measurement. However, many experts and researchers who have revealed what and how to measure the effectiveness of it.
In the performance of the above organizations, declined visitors on Thursday and Friday. therefore the organization should reduce the employee on that day because it is not efficient and effective and add employees in the day Monday until Wednesday because on those days there were surges of visitors.
Opinion of several experts about the organization effectiveness...
a. Emitai Etzioni (1982:54) argues that "organizational effectiveness can be expressed as the degree of success of the organization in an effort to achieve the goals or objectives." Komaruddin (1994:294) also revealed that "effectiveness is a state that shows the level of success of management activities in achieving goals have been set in advance. "
b. The Liang Gie (2000:24) also noted "the effectiveness of the state or a work ability carried out by humans to provide for the expected."
c. Gibson (1984:28) argues that "effectiveness is the context of organizational behavior is the relationship between production, quality, efficiency, flexibility, satisfaction, excellence and character development."
Based on expert opinion can be seen that effectiveness is a very important concept because it can provide a picture of the success of an organization in achieving its goals or it can be said that the effectiveness is the achievement level of activation-activation purposes that have been conducted compared with a predetermined target .
The increase of allocation will be addressed to build new counters, hiring new employees, and providing incentive for employees in order to prevent them from demanding illegal fees possible to increase the effectiveness and efficiency of the organization's performance, but it would be nice if the organization is to improve services to employee behaviors that satisfy customers and reduce delays in service so there are no complaints from customers, meanwhile, a special on Thursday and Friday organizations can give special service for customers there is an increase on those days. If in this way these organizations can have employees increases, it can be said that the organization effectively and efficiently.
Based approaches in organizational effectiveness that has been stated previously, it can be said that the factors that influence the effectiveness of the organization are as follows:
(1) The existence of clear objectives,
(2) organizational structure.
(3) The existence of community support or participation,
(4) The system of shared values
Achieving a high level of effectiveness need to pay attention kriteri-kriteri effectiveness as put forward by Richard M. Steers (1985:46) as follows: (1) Productivity. (2) The ability profitable. (3) Welfare office . In more operational, Emitai Atzoni cited by Indrawijaya (1989:227) suggested "organizational effectiveness is achieved if the organization meets the criteria able to adapt, integrate, have motivation, and carry out production well."
Gibson (1984:32-34) argues that the criteria for effectiveness include:
1. Criteria for short-term effectiveness: Productivity, Efficiency, Satisfaction.
2. Medium-term effectiveness criteria: Competition and Development
3. Criteria for long-term effectiveness
4. Survival
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